Run your short-term rental with ease — and inspire guests to come back and book directly with you
Free for your first 6 months — for every host, one property or manyAutomate the tedious admin work and get a uniquely branded site for your property. Turn one-off bookings into lasting relationships — without the extra commission.
Less admin, more real hospitality
Every host knows that behind the cozy atmosphere and five-star reviews lies a lot of invisible work. Paperwork, schedules, and chasing deadlines often eat into the joy of welcoming people.
Smarthoster-bg exists to take that routine off your hands. We transform how you manage your properties, giving you the tools of the big brands — packaged into friendly, easy-to-use software.
Key benefits
Peace of mind with ESTI
Forget manually entering data after every check-in. Automate mandatory ESTI registration in just a few clicks and stay fully compliant without losing a minute of your time.
Learn more →Your home, your brand
Every property gets its own beautifully branded website. It's not just a digital business card — it's your own space that builds trust and makes guests fall for your place before they even arrive.
Learn more →Independence and higher earnings
Stop relying entirely on the big platforms. Turn a stay booked through Airbnb or Booking.com into a direct booking next time. Keep the full value of your work and build a base of loyal, returning guests.
Learn more →Everything included
One subscription, every tool you need to run guest registration end to end.
Magic-link check-in
Guests scan their ID or passport on their own phone via a personal link — no app install, no front-desk queue.
Automatic booking sync
Switch on Airbnb and Booking.com and new bookings are picked up automatically. Your Gmail inbox and each property's calendar work together, without duplicates, bringing in the dates, the booking number and, where the platform provides them, the number of guests and the nightly price — so registration links go out before guests even arrive.
Confirm direct bookings in one click
Reservation requests from your site wait on your Bookings page. Press Confirm and the booking is added to your calendar, and the guest gets a ready-made confirmation by email — or a message you copy into chat or SMS. If the same guest asked for several stays, the confirmation lists all of them, so nobody is left unsure which dates are booked. Every guest also gets their own reservation page with the status, dates, online check-in and your guest guide, live until check-out.
Cleaning team on Telegram — no app, no login
Cleaners don't need an account or access to the app. They join your Telegram bot with one tap, get the cleaning list on mornings when there's something to clean, and mark each property cleaned right from the chat — you're notified instantly.
Calendar sync: one calendar for every channel
See every Airbnb, Booking.com, and direct reservation together in one consolidated calendar, with automatic alerts if two ever overlap. Add a direct booking — or simply block off dates for a renovation or personal stay — and those same dates are blocked on your Airbnb and Booking.com calendars automatically, a true two-way sync that keeps every channel in agreement. Manage it all straight from the calendar, including removing a reservation you no longer need.
Learn more →Personal property site & guest guide
Every property gets a branded personal site and check-in guide, published and indexed publicly — helping your listing get discovered on Google Search and Maps. Guests can browse the property, check live availability, see the price for their dates and request a booking directly from the site — a direct line to you, with no platform commission.
Learn more →Your site, imported from Airbnb in a minute
Paste your Airbnb listing link and your personal site fills itself in: photos, title, description, rating and number of reviews — in English and Bulgarian. Pick the photos you want, choose the cover, edit anything, and you're ready to publish.
Your team, your rules
Invite co-hosts or a property manager with their own login — email and password or Google — and tick exactly what each may do: see or manage bookings, cleaning, ESTI export, prices, guest guides. Every guest-data export is logged with who did it.
Today at a glance
One screen for the day: who arrives, who leaves, which properties are occupied tonight and which still need cleaning — plus the same summary in Telegram at 08:00.
Encrypted & GDPR-compliant
Guest data is encrypted at rest and used only for the legally required ESTI registration.
One-click ESTI export
Download a ready-to-upload CSV or XLS for any date range, whenever you're ready to submit.
Learn more →Your cleaners work from Telegram — no app, no login
Your cleaners don't need to install an app or create an account. Joining your Telegram bot is all it takes to know what to clean and to report it done.
Join in one tap
Add a cleaner by name in Settings and send them the one-time link (Viber, SMS, whatever you use). They open it and press Start in Telegram — no account, no password, no training.
The cleaning list at 08:00 — only when there's cleaning
Which properties need cleaning and when the next guests arrive, most urgent first — in Bulgarian or English. Nothing to clean that day, no message.
Done with one tap
When they finish, they tap the property's button or send /cleaned. You and everyone on the full summary get a message straight away, and your Today dashboard updates.
Guest privacy built in
Cleaners never see guest names or ID data — only property names, guest counts and cleaning status. Remove someone with one click and the messages stop.
How it works
From new booking to submitted registration and a clean property, in four steps.
- 1
Connect your bookings
Add your property, then connect Airbnb and Booking.com — via your Airbnb inbox or a synced iCal calendar — or just add direct bookings yourself. New reservations are picked up automatically from then on.
- 2
Share the check-in link
Starting 3 days before check-in, Smarthoster-bg generates a personal registration link for each guest. Copy it and send it however you already talk to guests — Airbnb messages, WhatsApp, email.
- 3
Export & relax
Guests scan their own ID before arrival. When you're ready, download a ready-to-upload ESTI file for any date range — done.
- 4
Keep your team in the loop
Invite co-hosts from the Team page with just the access they need, and connect cleaners to Telegram. At 08:00 each gets the right summary (cleaners only on days there's something to clean); cleaners mark properties cleaned with one tap and you see it instantly.
What your guests see
The actual self check-in flow, on a guest's own phone — no app to install.
Welcome & consent
Scan ID or passport
Confirm & submit
Your own branded property site
Every property gets a personal site guests can browse before they even book — hero photo, rating, local guide.
Property overview
Local guide & concierge
Simple, pay-as-you-go pricing
No subscriptions, no per-property fees, no hidden costs.
Every host, one property or many — full access, no card required.
After that, pay only for guests you actually register. No commitment, cancel anytime.
Ready to make hosting enjoyable again?
Join the hosts who already manage smarter, save hours of work every week, and grow their personal brand. Your home deserves to be remembered.
You don't need to sign up here — use the personal registration link your host sent you through Airbnb messages.